新零售背景下咸寧特色農(nóng)產(chǎn)品物流融合發(fā)展路徑探究

摘要 隨著新零售概念的興起和發(fā)展，農(nóng)產(chǎn)品物流融合發(fā)展成為推動農(nóng)業(yè)現(xiàn)代化的重要路徑之一。咸寧作為中國農(nóng)業(yè)大市，擁有豐富的特色農(nóng)產(chǎn)品資源，但在物流融合方面仍面臨著一些挑戰(zhàn)。研究了新零售背景下咸寧特色農(nóng)產(chǎn)品物流融合發(fā)展的路徑，對于促進咸寧農(nóng)業(yè)現(xiàn)代化、提高特色農(nóng)產(chǎn)品的市場競爭力具有重要意義。

關鍵詞 農(nóng)產(chǎn)品物流；新零售；供應鏈；融合發(fā)展

中圖分類號 F259.27 文獻標識碼 A 文章編號 0517-6611（2024）19-0172-03

doi：10.3969/j.issn.0517-6611.2024.19.037

開放科學（資源服務）標識碼（OSID）：

Study on the Path of Xianning’s Characteristic Agricultural Product Logistics Integration Development Under the Background of New Retail

QIN Fang

（Xianning Vocational Technical College， Xianning， Hubei 437100）

Abstract With the rise and development of the new retail concept， the integration of agricultural product logistics has become one of the important paths to promote agricultural modernization. Xianning， as a major agricultural city in China， possesses abundant characteristic agricultural resources. However， it still faces some challenges in terms of logistics integration. This essay aims to study the path of Xianning’s characteristic agricultural product logistics integration development under the background of new retail， which is of great significance in promoting Xianning’s agricultural modernization and enhancing the market competitiveness of characteristic agricultural products.

Key words Agricultural products logistics;New retail;Supply chain;Integrated development

基金項目 2023年咸寧思想庫指導性課題。（剩余6813字）